Why Choose Frugi?
Looking for kids' clothing that's sustainably made, as stylish as it is practical, with cheerful designs that both you and your little one will love? Frugi checks all those boxes! From cosy baby one-pieces to tights and t-shirts, these clothes are built for adventure from durable fabrics, and are made to instill and inspire a love for our planet. Make eco-friendly choices, made for smiles!